Privacy Policy

Who operates this site

Molsbee Roofing, Inc. is a Florida Certified Roofing Contractor, License CCC1327429.

Information handled by the site

Lead forms

When you send a lead form, the site collects the information entered in the form, including your name, phone number, email address, property address, and selected service.

The address field can also produce verification information such as whether the address was verified, a place identifier, street, city, state, ZIP code, county, service-area result, coordinates, and related address details.

Optional text-message choice

The form records whether the optional SMS checkbox was selected. It also sends a copy of the consent text displayed beside that checkbox at the time of submission. The SMS checkbox is optional and separate from submitting the form.

Estimate information

If you use an estimate tool, the site can handle your estimate answers and the price range shown to you. This can include home size, stories, roof pitch, calculated roof size, calculation basis, selected material, low and high range values, and the estimate version.

Attribution and visit information

The site captures advertising click IDs, campaign IDs, ad group and ad IDs, UTM values, referrer, landing page, language, and timestamps. Attribution information is stored in your browser's localStorage for up to 90 days.

How the site uses and sends information

• Lead forms are posted to the site's form endpoint and processed through Supabase.
• After the endpoint confirms a lead, the email address and normalized phone number are sent to Google Ads for Enhanced Conversions.
• The address field uses Google Maps and Places features to provide address suggestions and verification details when you interact with it.
• The site uses Google Tag Manager, Google Analytics 4 and Google Ads for measurement and advertising attribution; CallRail for call attribution and number replacement; Microsoft Clarity for site analytics; and Meta measurement through Google Tag Manager.

Separate estimate-tool terms

The roof estimate and preview tools have additional terms that explain how their ranges and images work. Read the estimate tool terms.